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Walmart Creative Image

Upload a lifestyle photo and your brand logo, and the platform generates the full set of Walmart-compliant display ad formats, along with on-brand ad copy.

@screenshot/of the full Walmart Creative Image result view — the generated ad units grid showing the 12–14 Walmart-compliant formats (desktop, mobile, tablet) with AI-generated headline / subhead / CTA on each, plus the tool panel visible on the side

How It Works​

Upload a lifestyle photo and your brand logo. The platform uses AI to expand your image into 12 to 14 Walmart-compliant display ad formats across desktop, mobile, and tablet. It also generates optimized ad copy — headlines, subheads, and CTAs — based on your brand profile and source image.

How to Use​

Step 1: Connect your Walmart account​

Enter your Walmart Advertiser ID in brand settings. One-time admin setup.

Select or upload a lifestyle photo and a brand logo (PNG, min 150×150 px).

Step 3: Set your focal point​

Define which area of your image matters most so the AI keeps your product visible across different aspect ratios.

Step 4: Review generated ad units​

All variations generate in 2 to 5 minutes. AI-generated text appears alongside the images.

Step 5: Edit as needed​

Adjust text per ad unit using the tool panel. Use the resize tool on individual placements to fine-tune how your image fits.

Step 6: Submit to Walmart​

Preview everything, then submit. The platform handles uploading, preview compilation, and approval tracking.

Best Practices​

  • Use a high-quality photo with clear product visibility. Avoid cluttered backgrounds.
  • Always set the focal point. Wide banners and tall mobile placements crop very differently.
  • Headlines max at 25 characters, subheads at 30 (must end with punctuation), CTAs at 16.
  • Review every format before submitting. Each placement tells a different visual story.